The Puratos Group is an international company with its headquarters based in Belgium. Puratos is a full-fledges portfolio of innovative products and solutions for the bakery and chocolate industry. Their products and services are being sold across 100 countries and are often being produced in local stores.
Puratos partnered with UMIO to navigate their challenges around the commoditisation of their products. Together we created a unique programme based on the concept of ‘servitisation’ to help build a future-proof business model that includes higher levels of innovation and customer-driven strategies.